With their season opener against Purdue nine days away, Notre Dame has come to an agreement with NBC concerning the length of commercial breaks for the games shown on NBC this fall. NBC will follow a model of five shorter commercial breaks per quarter instead of four longer ones. The agreement is significant for new Irish coach Brian Kelly, whose hurry-up offense would have been slightly less effective with its opponents' defense taking longer breaks.
For Notre Dame to return to prominence they need Kelly to succeed. For NBC to see its ratings improve they need Kelly to succeed. So the compromise, which is similar to an NFL model, was struck. While some may find the slightly shorter breaks insignificant, the Irish offense knows it needs every bit of tiredness on the part of the defense to approach the high levels enjoyed by Kelly's Cincinnati attack.
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